How Do You Get More Referrals from Your Sphere in 2025?

By John Salkowski

John Salkowski believes that anything worthwhile in life and business starts with being “Inspired By The Grind.”

Growing a successful real estate business means building strong relationships and getting referrals from your sphere of influence. In 2025, it’s not just about staying in touch—it’s about adding value and earning trust. Whether you want to expand your client base or keep current connections strong, these are the three key steps you can take to maximize your referrals:

1. Stay consistent with email. It’s important to maintain consistent communication with your sphere of influence through email. Think about what you’re sharing—are you providing valuable information, or just reaching out without purpose? Your emails should focus on educating your audience, whether it’s about market trends or tips related to real estate.

2. Leverage video for maximum impact. Even if creating videos feels daunting, it’s worth the effort. People want to see and hear from you. Videos help build familiarity, making people more likely to trust you. Whether it’s a quick market update or a helpful tip, showing your face on camera helps keep you connected.

3. Stay active on social media. Posting regularly, even just once or twice a day, can make a big difference. Share content that educates your audience about the real estate market or trends they might find useful. Don’t expect immediate results, as real estate success often takes time and effort. Stay disciplined, and your consistency will pay off.

These three simple strategies can help you gain more referrals by building strong connections and delivering valuable information. It takes commitment and consistency, but the rewards are worth it. If you ever have questions or need advice, feel free to reach out. You can call me at (610) 308-5893 or send an email to john@jrsrealtygroup.com. I look forward to hearing from you.