Why Switching Brokerages Could Transform Your 2025 Plan

By John Salkowski

John Salkowski believes that anything worthwhile in life and business starts with being “Inspired By The Grind.”

After years of running my independent brokerage, JRS Realty Group, I made a major decision in 2024—I joined Real of Pennsylvania. This move wasn’t made lightly, but after careful thought, I knew it was the right step for my business and my team. If you’re considering a brokerage change in 2025, I want to share some insights into why I made this transition and how it could benefit your career too.

Real of Pennsylvania is the fastest-growing brokerage in North America. Being part of a larger, dynamic organization offers growth opportunities that go beyond what I could achieve independently. The virtual brokerage model combined with local branch offices, like ours in Trappe, strikes the perfect balance between flexibility and community.

One of the main reasons for my decision was the advanced technology Real offers. Staying competitive in today’s market requires more than hard work—it requires smart tools and innovative systems. Real’s technology platform gives agents the resources they need to succeed.

What’s great about this move is that JRS Realty Group remains intact. We continue to operate under our brand while being brokered by Real of Pennsylvania. This allows us to maintain our identity while benefiting from the support and resources of a larger company.

Looking ahead to 2025, I’ve developed a comprehensive business plan to navigate the evolving real estate market. If you didn’t receive a copy and would like one, feel free to email me. It’s designed to provide a clear path forward, especially as our industry faces new challenges from regulations and shifting market conditions.

I understand how tough this business is becoming, and my goal is to support other agents in growing and succeeding. Whether you’re exploring new brokerage options or simply need a fresh strategy for your business, I’m here to help. There’s no pressure—just an open conversation.

If you’d like to learn more about my experience with Real of Pennsylvania or want a copy of my 2025 business plan, feel free to reach out. Let’s make a difference this year.